Episode 18
Transforming the Dog Food Industry – Arianne Sackville from Bell & Bone
At the age of 30, Arianne independently launched Bell & Bone. After only two years, and three new product lines Bell & Bone is available in 250 stores across Australia including PETstock nationally, and has launched into Asian markets in Hong Kong, Macau, Singapore and Thailand.
Today we speak to Arianne Sackville.
At the age of 30, Arianne independently launched Bell & Bone. After only two years, and three new product lines Bell & Bone is available in 250 stores across Australia including PETstock nationally, and has launched into Asian markets in Hong Kong, Macau, Singapore and Thailand.
Bell and Bone Promo Code: use DRINKS20 to get 20% off your order!
We cover:
- Arianne’s journey
- Knowing your finances when starting a business
- Should you work part time while working on your business/startup?
- How to launch multiple products from scratch
- The rules of launching a product
- Finding your purpose
- Finding the right dog food
- Best marketing channel when launching a product
STUFF WE MENTION:
- RSPCA Victoria
- Bluey Cartoon
- Bell and Bone website
- Bell and Bone Instagram
- Our interview with Mat Stillone (Protein Supplies Australia)
- Dave’s puppy’s Instagram (@ultimateshiba)
Drinks
(reminder: drink responsibly)
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Listeners get 20% off Bell and Bone‘s range of dog foods (listen to his fantastic episode here).. Simply use the promo code at checkout.
Listeners can get 10% of David’s latest book, Everyday A**holes. Apply promo code at checkout.